Archive for October, 2011

New phone charger

Saturday, October 29th, 2011

As I was looking over some techy news I came across a avery interesting article about car chargers for your phone.  There is a new product called a Ray solar charger which you can attach to pretty much anything.  It can be put on a car window, an airplane window, or outside on a table.  As long as It is out in the sun, and your phone is plugged in it will charge it.  This sounded absolutely amazing and could totally change the way we think of charging devices.  We are always so reliant on having a plug to charge our phones and this could totally change that.  This could make access to charging our phones more accessible and change some of our electrical dependancy and I think it has some real potential.

Works Cited

Sunday, October 23rd, 2011

Works Cited

Alka Seltzer-Classic Radio Commercial. 

Bodde, Derk. “China’s Gifts to the West.” Committee on Asiatic Studies in American Education, American Council on Education (November 8, 1942).  

Malboro-Classic Radio Commercial.

Nabisco-Classic Radio Commercials.   

O’Barr, William M. “A Brief History of Advertising in America.” Advertising and Society             Review (2005).

Pollak, Michael. “The Performance of the Wooden Printing Press.” Library Quarterly 42, no. 2     (April 1972): 218-265.

Wibley, Charles. “The Jubilee of the Printing Press.” North American Review 171, no. 529            (December 1990): 861-871.

Radio Advertisement

Sunday, October 23rd, 2011

printing press advertisement

documentary project

Friday, October 21st, 2011

There are so many interesting possibilities for this project.  During our group meeting on Thursday, we had many ideas swirling around in our head and the first thing we thought of was iTunes.  As we got deeper in that idea, we realized that it could be difficult to incorporate this into the transfer and exchange of information, because although it involves music sharing, it lacks information sharing.  Next, continuing our apple run, we thought of the ipod and ran in to the same problem.  They were very important technological accomplishments but it was difficult to convince ourselves that the transfer of information could be incorporated into the project.  Then, we came up with the cell phone and the apple computer.  We want to try and really narrow our focus, since these are broad topics, especially the cell phone and really focus on them in their most rudamentary forms.  With the cell phone, we only want to look at it in its most redamentary form and only looking at converstions on cell phones.  If we went into smart phones, it would get too complex and the same with computers.  It depends on wether or not we find the right sources and are able to narrow our focus which will decide what topic we choose.  It will be an interesting project and pulling all sources together to best display how the item contributed to the enhancement and transfer of information.

advertisement project

Sunday, October 16th, 2011

This Thursday we recorded our advertisement project.  We choose to record a radio commercial using advertising techniques from the 1950’s as are model.  After looking at different readings it was difficult to find definitive source which described actual advertising techniques used so we had to improvise a little.  We did find a lot of examples of commercials online and tried to implement some of the techniques we heard through these commercials.  It was a very interesting task to try and interpret the techniques we heard and then implement a successful advertisement.  I really enjoyed this project as it involved lots of creativity and using our imagination especially since we did a radio commercial and had to do a bit of improvising.

The future of Apple

Friday, October 7th, 2011

As we know, Steve Jobs passed away earlier this week and I am very curious as to the impact this will have on not only apple but the rest of the technological companies. He was the co-founder of apple, one of the biggest companies in the world and his sudden death leaves me wondering, what will happen to apple? Ironically, the same day he passed away, apple came launched the iphone 4s, which many considered to be somewhat of a dud and un-exciting. Many, including me, were expecting apple to launch the all-new iphone 5 but instead they made some very minor changes to the iphone 4 leaving consumers confused and wanting more. Apple’s shares did not decrease in the stock market as much as I thought they would considering their former CEO and co-founder just died and many were un-excited about the iphone 4s. I am very curious to see how apple does in the coming year and if they continue to offer products that keep consumers coming back.